How Humblytics Split Testing Works
Understand how Humblytics split testing works under the hood. Learn about traffic allocation, statistical significance, and more.

How Humblytics Split Testing Works
How Traffic is Split
Humblytics uses a cookie-free approach to split traffic. When a visitor lands on your page, they're instantly redirected to either the control or variant.
Statistical Significance
We use Bayesian statistics to calculate the probability that one variant is better than another. Tests reach significance when we're 95% confident in the results.
Privacy-First Approach
Unlike other testing tools, Humblytics doesn't require cookies. Visitors are identified using a privacy-safe fingerprint that doesn't store personal data.
Real-Time Results
Watch your test results update in real-time. Our dashboard shows conversion rates, visitor counts, and statistical confidence.