UTM campaign link builder

Build trackable campaign URLs in seconds. Add source, medium, and campaign tags, then copy the link and paste it into your ads, emails, or social posts. No signup required.

Quick Start Guide

  • • Fill required fields → URL generates automatically
  • • Use consistent naming (no spaces, use _ or -)
  • • Copy and use in your campaigns
Required FieldsRequired
Optional FieldsOptional

Generated UTM URL

Fill in the required fields above to generate your UTM link

Understanding UTM Parameters

utm_source

Source

Identifies which site or platform sent the traffic. Examples: google, facebook, newsletter, linkedin

utm_medium

Medium

The marketing medium or channel type. Examples: cpc, social, email, organic, referral

utm_campaign

Campaign

The specific campaign name or promotion. Examples: spring_sale, product_launch, black_friday

utm_term

Term

Keywords for paid search campaigns. Helps track which keywords drive traffic and conversions.

utm_content

Content

Differentiates similar content or links in the same ad. Great for A/B testing ad creatives.

utm_id

ID

A unique campaign identifier for tracking in your CRM or marketing automation platform.

More for tracking & data

All 18 free tools
Cookie consent impactData your banner hidesEngagement rateSocial posts against benchmarksA/B test ideasThree tests for your page, shown on it

Track what your UTM links actually drive.

You tagged the links, now see the full picture. Humblytics connects UTM campaigns to real Stripe revenue, so you know exactly which ads, emails, and posts drive paying customers.

Start free trialBook a demo

14-day trial · Card required to start · Cancel anytime

/pricing · headline testWinner found
Control$1.12
Variant B$1.79

+59.4%revenue per visitor · 95% confidence