How Humblytics compares to VWO
VWO is a full-featured experimentation platform. Humblytics delivers the same core testing capabilities with a fraction of the complexity — and at a fraction of the price.
Humblytics vs VWO in one sentence: VWO is a mid-market CRO suite with A/B testing and heatmaps; Humblytics delivers the same testing plus cookie-free analytics and Stripe-verified revenue attribution in one script — without a multi-thousand-dollar implementation.
When each wins: VWO wins for large teams that need advanced enterprise personalization. Humblytics wins for marketers and agencies who want fast, flat-priced testing tied directly to revenue.
Same testing power, a fraction of the price
VWO is a capable platform — but enterprise pricing means most small teams are priced out. Humblytics delivers comparable testing power starting at $19/month.
Both tools offer a visual editor and no-code test creation. The difference is cost and privacy. VWO requires contacting sales for pricing and relies on cookies. Humblytics is cookie-free from day one — no consent banners, no GDPR configuration.
Your agent analyzes your funnel data and generates prioritized test hypotheses ranked by expected revenue impact — so you always know which experiment to run next. All starting at $19/month with no enterprise contract required.
One platform, plans that scale with you.
Every plan includes heatmaps, funnels, visual A/B editor, and cross-domain tracking.
For solo marketers validating one revenue leak.
14-day free trial · No credit card
Everything you need to validate:
- 10K events/mo · 5 websites
- 1 A/B test · 1 funnel · 1 heatmap
- 25 AI insights/mo
- Meta & Google Ads attribution
- Property API access
For teams letting Claude or Codex operate the loop.
14-day free trial · No credit card
Everything in Plus, plus:
- 500K events/mo
- Unlimited websites
- 5 A/B tests · 5 funnels · 5 heatmaps
- 200 AI insights/mo
- Agent API — run Humblytics from Claude or Codex with 12 open-source skills
- All ad connectors (Meta, Google)
For growth teams running 10+ experiments a month.
Everything in Business, plus:
- 1M events/mo
- Unlimited A/B tests, funnels & heatmaps
- 1,000 AI insights/mo
- 5 team members
- Priority AI processing
Running an agency or managing enterprise accounts?
Custom events, unlimited team members, dedicated specialist, and SLA-backed support.
What counts as an event?
Pageviews, clicks, and form submits — auto-tracked from one script. Heatmap interactions are bundled into pageviews.
What if I exceed my limit?
Tracking keeps running. We email you before you hit the cap. Add-ons cover overflow at $39 per 1M events.
Can I cancel anytime?
Yes — month-to-month, cancel in two clicks. The 14-day trial requires no credit card.
Add-ons & overflow pricing
Extra Data Events $39/mo per 1M events
Scale tracking beyond your plan limit
Extra Seats $9/mo per seat
Add team members to any plan
Compare all features across plans
| Feature | Plus | Business | Scale |
|---|---|---|---|
| Analytics | |||
| Events / month | 10K | 500K | 1M |
| Websites | 5 | Unlimited | Unlimited |
| Cookie-free tracking | |||
| Cross-domain tracking | |||
| Revenue tracking (Stripe) | |||
| Testing & Optimization | |||
| A/B split tests / month | 1 | 5 | Unlimited |
| Funnels | 1 | 5 | Unlimited |
| Heatmaps | 1 | 5 | Unlimited |
| Visual A/B editor | |||
| Agent & API | |||
| API access | |||
| AI insights / month | 25 | 200 | 1,000 |
| Agent API (Claude · Codex) | — | ||
| Priority AI processing | — | — | |
| Ad attribution | |||
| Meta & Google Ads | |||
| Form connectors | |||
| Team | |||
| Team members | 1 | 1 | 5 |
| Email support | |||
All plans include heatmaps, funnels, visual A/B editor, cookie-free tracking, and public share links.
No enterprise contract needed.
Start testing free — no enterprise contract needed. Launch your first A/B test in minutes, not weeks.