[ Funnel Analysis ]

Conversion funnels that show exactly where revenue leaks

Map the path from landing page to form fill or purchase, spot the biggest drop-offs, and prioritize the next test with confidence. Most teams can see traffic — very few can see where journeys break and test the fix in the same workflow.

14-day trial · no card · GDPR by default

Trusted by teams shipping CRO with agents

Mekaa
Matchday
Waking Digital
UI Collective
Wakeford Digital
Reflow
Coderhouse
Prospactive

Visual No-Code A/B Editor

Edit any element live — headlines, buttons, layouts — and split traffic without a deploy. Your agent sees the analytics and the DOM, so every variant it proposes lands where it should.

Heatmaps

See every click, scroll, and rage-click without a single cookie. Spot friction before it kills conversions.

Agent Workflows

Schedule weekly growth reports, landing-page audits, and test-idea generation. Your agent runs the analysis on a cadence — you act on the results.

Agent Suggestions

Prioritized test ideas, ranked by expected revenue lift. Tap one, ship the variant — the agent reads your funnel so you don’t have to.

Features

From landing page to purchase — every step visible

Build multi-step funnels, spot drop-off patterns, and connect each step to real revenue. Then test fixes with built-in A/B testing.

A/B Split Testing

Launch tests that track real purchases, not just clicks. Go live in 60 seconds, no developer needed.

Pricing Page CTA
Improvement59.4%
Variant B wins
Control3.2%1,547 conversions
Variant B 5.1%2,459 conversions
Statistical Confidence95%
Sample size4,821 / 5,000
Running 14 daysMar 10 – 24, 2026

Funnel Analytics

See where revenue leaks from your funnel. Pinpoint the exact step where buyers drop off.

Checkout Funnel
Conversion Rate11.1%
1,423 purchases
Entered12,847
Dropped11,424
Funnel Steps
Homepage12,847
Product8,234
Cart3,102
Purchase1,423

Revenue Attribution

Connect ad spend to real Stripe revenue. See which campaigns pay for themselves.

Revenue from ad spend this month: $25,340 attributed.
View @
Google Ads$12,340
Tab
Meta Ads$4,800
Organic$8,200
Direct$2,400
Referral$1,200
5 sources
to navigate

API for Agents

Ask “Why did conversions drop?” and get data-backed answers in seconds.

S
Sarah M.
6:32 pm
Why did conversions drop last week? The pricing page bounce rate seems high.
Analyze
Pricing page lost $4,200 in revenue — 68% of visitors exit before checkout. Recommend A/B testing the CTA placement.
Brief
Details
Actions

Real-Time Analytics

See every click, form submit, and page view as it happens. No cookies required.

No Consent Banners

Cookie-free analytics. GDPR compliant out of the box.

Built to stay out of the way

36 KB script. Async-loaded, CDN-served — never blocks rendering.

Script Size
36 KB / 300 KB avg12%
Render BlockingNone — async

Why we built Humblytics

You know your conversion rate. But you don't know where you're losing people. Is it the landing page? The pricing page? The checkout? Somewhere in between?

GA4 funnels are painful to configure and even harder to read. Mixpanel charges per event. And none of them let you go from “we're losing 40% at step 3” to “here's an A/B test to fix it” without switching tools.

Humblytics funnels let you build multi-step conversion paths in minutes. See exact drop-off percentages at every step. Then run A/B tests on the leaky steps — and attribute real Stripe revenue to the improvements.

No cookies. No complex event configurations. Just clear visibility into your entire conversion path, from first visit to confirmed purchase.

Customers

Teams optimizing their funnels

See how marketing teams use Humblytics funnels to find drop-off points and increase conversion rates.

MatchDay HealthCase Study

MatchDay Health used Humblytics to scale revenue 7× in 90 days with heatmap-driven redesigns and agent-generated A/B tests.

Read Case Study

Heatmaps showed 70% of users never scrolled to see our booking button. We moved it. Conversion jumped immediately. Then we ran 15 tests in 90 days, without our dev team touching a single one.

Jani T
Jani TCo-Founder, MatchDay Health
Revenue in 90 days

I pulled up the Humblytics dashboard to show my Meta ads agency what I'd been tracking. The guy that runs the Facebook ads was floored at the level of detail that Humblytics was able to grab without them having to do additional setup within Meta.

Read Case Study
Dom Trovato
Dom TrovatoFounder, The Host Report
+63%Conversion lift

Humblytics has been a game-changer for my clients' websites. The easy-to-use A/B testing feature helped us increase conversion rates by 28% on our latest project.

Read Case Study
Andrew
AndrewCo-Founder, Dedication Agents
+28%Conversion lift

We replaced GA4 and Hotjar with Humblytics across every client site. One script, no cookie banners, and reports our clients actually read.

See more stories
Diego
DiegoFounder, Reflow
30+Client sites
Pricing

Every plan gets every feature. Pay for traffic, not features.

Heatmaps, funnels, visual A/B editor, cross-domain tracking, and GDPR compliance ship with the $19 plan. Upgrade when you outgrow the pageview cap — not when you need the tool you were promised.

Business
Popular
Run more experiments and prove ROI
$79/ month
Start free trial

14-day free trial · No credit card required

For in-house marketing teams shipping tests without devs

Everything in Plus, plus:

Analytics

  • 500K events/mo· Pageviews, clicks, forms, custom
  • Unlimited Websites

Testing & Optimization

  • 5 A/B Split Tests/mo
  • 5 Funnel Tracking
  • 5 Heatmaps

AI & Automation

  • 200 AI Insights/mo
  • Automated CRO
Scale
Full AI-powered CRO platform
$279/ month
Start free trialTalk to a specialist

14-day free trial · No credit card required

For growth teams running 10+ experiments a month

Everything in Business, plus:

Analytics

  • 1 Million events/mo

Testing & Optimization

  • Unlimited A/B Split Tests/mo
  • Unlimited Funnel Tracking
  • Unlimited Heatmaps

AI & Automation

  • 1,000 AI Insights/mo
  • Priority AI Processing

Team

  • 5 Team Members
Plus
Starting point
$19/ mo
Get smart insights for your site. For solo marketers and side projects
Start free trial
10K events/mo
5 Websites
1 A/B Split Test
1 Funnel
1 Heatmap
Revenue Tracking
Meta & Google Ads
25 AI Insights
API Access
Enterprise
For large teams and agencies with custom requirements
Request a demo

Custom pricing · Dedicated specialist

Usage

  • Unlimited Events
  • Unlimited Feature Usage
  • Unlimited Data Retention

AI & Automation

  • Unlimited AI Insights
  • Unlimited Custom Workflows
  • Priority AI Processing
  • Dedicated AI Configuration

Team & Support

  • Unlimited Team Members
  • Custom API & Integrations
  • Priority Support
  • Dedicated Account Specialist

What counts as an event?

Pageviews, clicks, and form submits — all auto-tracked from one script. Heatmap interactions are bundled into pageviews, no extra charge.

What if I exceed my limit?

Tracking keeps running. We email you before you hit the cap and again at 100%. Add-ons cover overflow at $39 per 1M events.

Can I cancel anytime?

Yes — month-to-month, cancel from the dashboard in two clicks. The 14-day trial requires no credit card.

Add-ons & overflow pricing

Extra Data Events $39 /mo per 1M events

Scale tracking beyond your plan limit

Extra Seats $9 /mo per seat

Add team members to any plan

Compare all features across plans
FeaturePlusBusinessScaleEnterprise
Analytics
Events / month10K500K1MUnlimited
Websites5UnlimitedUnlimitedUnlimited
Cookie-free tracking
Cross-domain tracking
Revenue tracking (Stripe)
Testing & Optimization
A/B split tests / month15UnlimitedUnlimited
Funnels15UnlimitedUnlimited
Heatmaps15UnlimitedUnlimited
Visual A/B editor
Public share links
Agent & API
API access
AI insights / month252001,000Unlimited
Automated CRO
Priority AI processing
Dedicated AI configuration
Ad attribution
Meta & Google Ads
Form connectors
Team & support
Team members115Unlimited
Email support
Priority support
Dedicated specialist
Custom API & integrations

All plans include heatmaps, funnels, visual A/B editor, cross-domain tracking, GDPR compliance, and public share links.

[ FAQ ]

Funnel Analysis FAQ

Common questions about funnel analysis with Humblytics.

Find the leaks in your funnel

Let your agent find the leak.

Build funnels in minutes, spot bottlenecks, and test fixes — all in one platform. No complex event configuration needed.