Cookieless Analytics

Track every visitor without cookies, consent banners, or data gaps

Google Analytics uses cookies and loses 30-40% of your traffic to consent drop-off and ad blockers. Humblytics tracks 100% of visitors with a single cookieless script — GDPR, CCPA, and ePrivacy compliant by default.

No cookiesNo consent bannersGDPR compliant36 KB script

Trusted by teams that optimize without engineering bottlenecks

Mekaa
Matchday
Waking Digital
UI Collective
Wakeford Digital
Reflow
Coderhouse
Prospactive
The Cookie Problem

Cookies are costing you traffic data, conversions, and compliance peace of mind

Every website using cookie-based analytics faces the same three problems. They compound — and the data you lose is the data you needed most.

Consent fatigue kills conversions

Cookie banners annoy visitors and 30-40% reject tracking entirely. Every rejection is a visitor you never see in your analytics. Your traffic numbers are wrong before you even start.

Data gaps undermine decisions

Ad blockers strip GA4 from 40%+ of browsers. Combine that with consent drop-off, and you are making decisions on half your actual traffic. Cookieless analytics closes the gap.

Compliance risk never stops

GDPR, CCPA, ePrivacy, PECR — regulations keep tightening. Every cookie you set is a liability. One misconfigured consent flow and you face fines up to 4% of global revenue.

How It Works

Accurate analytics without touching the visitor's device

Humblytics replaces cookies with a privacy-first approach that captures every pageview, every event, and every conversion — no consent step required.

01

Privacy-first collection

A single 36 KB script collects pageviews, events, and conversions using a one-way hash of IP and device characteristics. No cookies written. No local storage. No fingerprinting.

02

No consent required

Because Humblytics never stores data on the visitor's device, no consent banner is legally required under GDPR, CCPA, or ePrivacy. Every visitor is tracked from the first pageview.

03

100% of your traffic, in real time

See live visitors, top pages, traffic sources, UTM campaigns, device breakdowns, and geographic data — all without sampling, delays, or data gaps from blocked scripts.

Compare

Cookie-based analytics vs cookieless analytics

See how Humblytics cookieless tracking compares to Google Analytics' cookie-dependent approach — across accuracy, privacy, and features.

0

Cookies set

100%

Visitors tracked

36 KB

Script size

Feature
Humblytics
GA4
Privacy & Compliance
Uses cookies
No
Yes — requires _ga, _gid, and more
Consent banner needed
No
Yes — legally required
GDPR compliant by default
Yes
Requires manual setup
Data sent to third parties
No — your data stays yours
Yes — processed by Google
Accuracy & Performance
Blocked by ad blockers
No
Yes — 40%+ of browsers
Data sampling
None — 100% of traffic
Sampled at high volumes
Real-time data
Instant
24-48 hour delay
Script size
36 KB
90+ KB
Core Web Vitals impact
< 1 point
3-5 points
Built-in Tools
Heatmaps
Yes — click + scroll
No
A/B split testing
Yes — visual editor
No (Optimize sunset)
Funnel analytics
Yes
Limited
Revenue attribution
Yes — Stripe integration
Manual e-commerce setup
Agent-powered insights
Yes
No
Setup & Pricing
Setup time
60 seconds
Hours of configuration
Starting price
$19/mo
Free (but costs you data)
Features

Cookieless analytics that goes beyond pageviews

Heatmaps, funnels, A/B testing, and revenue attribution — all in one privacy-first platform. No cookies. No separate tools. No data loss.

A/B Split Testing

Launch tests that track real purchases, not just clicks. Go live in 60 seconds, no developer needed.

Pricing Page CTA
Improvement59.4%
Variant B wins
Control3.2%1,547 conversions
Variant B 5.1%2,459 conversions
Statistical Confidence95%
Sample size4,821 / 5,000
Running 14 daysMar 10 – 24, 2026

Funnel Analytics

See where revenue leaks from your funnel. Pinpoint the exact step where buyers drop off.

Checkout Funnel
Conversion Rate11.1%
1,423 purchases
Entered12,847
Dropped11,424
Funnel Steps
Homepage12,847
Product8,234
Cart3,102
Purchase1,423

Revenue Attribution

Connect ad spend to real Stripe revenue. See which campaigns pay for themselves.

Revenue from ad spend this month: $25,340 attributed.
View @
Google Ads$12,340
Tab
Meta Ads$4,800
Organic$8,200
Direct$2,400
Referral$1,200
5 sources
to navigate

API for Agents

Ask “Why did conversions drop?” and get data-backed answers in seconds.

S
Sarah M.
6:32 pm
Why did conversions drop last week? The pricing page bounce rate seems high.
Analyze
Pricing page lost $4,200 in revenue — 68% of visitors exit before checkout. Recommend A/B testing the CTA placement.
Brief
Details
Actions

Real-Time Analytics

See every click, form submit, and page view as it happens. No cookies required.

No Consent Banners

Cookie-free analytics. GDPR compliant out of the box.

Zero Performance Hit

36 KB async script. Less than 1 point Lighthouse impact.

Script Size
36 KB / 300 KB avg12%
Lighthouse Impact< 1 point
Simple, Transparent Pricing

One platform, plans that scale with you.

Every plan includes heatmaps, funnels, visual A/B editor, cross-domain tracking, and GDPR compliance.

Plus

Get smart insights for your site

$19/month

Billed monthly

  • 10K Events
  • 5 Websites
  • 1 A/B Split Test/mo
  • 1 Funnel
  • 1 Heatmap
  • Revenue Tracking
  • Cross-Domain Tracking
  • 25 AI Insights/month
  • Unlimited Agent Workflows
  • Meta & Google Ads Attribution
  • API Access
Start free trial

14-day free trial · No credit card required

Most Popular

Business

For teams ready to optimize conversions with AI workflows

$79/month

Billed monthly

  • 500K Events
  • Unlimited Websites
  • 5 A/B Split Tests/mo
  • 5 Funnel Tracking
  • 5 Heatmaps
  • Revenue Tracking
  • Cross-Domain Tracking
  • 200 AI Insights/month
  • Unlimited Agent Workflows
  • All Ad Platform Connectors
  • API Access
Start free trial

14-day free trial · No credit card required

Scale

For growing teams that need unlimited testing and priority processing

$279/month

Billed monthly

  • 1 Million Events
  • Unlimited Websites
  • Unlimited A/B Split Tests/mo
  • Unlimited Funnel Tracking
  • Unlimited Heatmaps
  • Revenue Tracking
  • Cross-Domain Tracking
  • 5 Team Members
  • API Access
  • 1,000 AI Insights/month
  • Unlimited Agent Workflows
  • All Ad Platform Connectors
  • Priority AI Processing
Book a demo

14-day free trial · No credit card required

Enterprise

For large teams and agencies with custom requirements

Custom

Tailored packages

  • Unlimited Events
  • Unlimited Feature Usage
  • Unlimited Team Members
  • Unlimited Data Retention
  • Custom API & Integrations
  • Priority Support
  • Dedicated Account Specialist
  • Unlimited AI Insights
  • Unlimited Custom Workflows
  • Unlimited Ad Connectors
  • Priority AI Processing
  • Dedicated AI Configuration

Add-ons

Extra Data Events $39/mo per 1M events

Scale your tracking beyond your plan limit without upgrading

Extra Seats $9/mo per seat

Add team members to any plan

All plans include: Heatmaps, funnels, visual A/B editor, cross-domain tracking, GDPR compliance, and public share links.

Compare all plans
[ FAQ ]

Cookieless analytics FAQ

Common questions about cookieless tracking, privacy compliance, and switching from cookie-based analytics.

Go cookieless today

See your real traffic numbers — no cookies required.

Stop losing visitors to consent banners and ad blockers. Start tracking 100% of your traffic in 60 seconds with cookieless analytics.