How Humblytics compares to Fathom
Fathom is a lovely, minimal analytics tool for founders who want privacy-first stats without the bloat. Humblytics keeps the privacy-first foundation and adds the experimentation stack that Fathom doesn't ship.
Humblytics vs Fathom in one sentence: Fathom is simple, privacy-first web analytics; Humblytics matches the cookie-free privacy and adds no-code A/B testing, heatmaps, and Stripe-verified revenue attribution.
When each wins: Fathom wins if you only need lightweight traffic numbers in a clean dashboard. Humblytics wins if you want to act on the data — test changes and tie each one to revenue — without adding more tools.
Same privacy promise. More ways to grow.
If you picked Fathom because you care about visitor privacy, Humblytics starts from the same place: no cookies, no local storage identifiers, no consent banners.
The difference is what you can do next. Fathom tells you how many visitors came to your page. Humblytics tells you what they did — where they clicked, where they dropped off, and which variation converts better.
Instead of pairing Fathom with a separate A/B tool and a separate heatmap tool, Humblytics ships all three in one 36 KB script — so you can go from insight to action without adding another line item to your stack.
One platform. Every feature. From $19/mo.
Fathom starts at $15/mo for analytics only. Humblytics starts at $19/mo and ships heatmaps, funnels, the visual A/B editor, and revenue attribution in every plan.
For marketing teams shipping tests without devs.
14-day free trial · No credit card
Everything in Plus, plus:
- 500K events/mo
- Unlimited websites
- 5 A/B tests · 5 funnels · 5 heatmaps
- 200 AI insights/mo
- Agent API — run Humblytics from Claude or Codex with 12 open-source skills
- All ad connectors (Meta, Google)
For growth teams running 10+ experiments a month.
Everything in Business, plus:
- 1M events/mo
- Unlimited A/B tests, funnels & heatmaps
- 1,000 AI insights/mo
- 5 team members
- Priority AI processing
Running an agency or managing enterprise accounts?
Custom events, unlimited team members, dedicated specialist, and SLA-backed support.
What counts as an event?
Pageviews, clicks, and form submits — auto-tracked from one script. Heatmap interactions are bundled into pageviews.
What if I exceed my limit?
Tracking keeps running. We email you before you hit the cap. Add-ons cover overflow at $39 per 1M events.
Can I cancel anytime?
Yes — month-to-month, cancel in two clicks. The 14-day trial requires no credit card.
Add-ons & overflow pricing
Extra Data Events $39/mo per 1M events
Scale tracking beyond your plan limit
Extra Seats $9/mo per seat
Add team members to any plan
Compare all features across plans
| Feature | Plus | Business | Scale |
|---|---|---|---|
| Analytics | |||
| Events / month | 10K | 500K | 1M |
| Websites | 5 | Unlimited | Unlimited |
| Cookie-free tracking | |||
| Cross-domain tracking | |||
| Revenue tracking (Stripe) | |||
| Testing & Optimization | |||
| A/B split tests / month | 1 | 5 | Unlimited |
| Funnels | 1 | 5 | Unlimited |
| Heatmaps | 1 | 5 | Unlimited |
| Visual A/B editor | |||
| Agent & API | |||
| API access | |||
| AI insights / month | 25 | 200 | 1,000 |
| Agent API (Claude · Codex) | — | ||
| Priority AI processing | — | — | |
| Ad attribution | |||
| Meta & Google Ads | |||
| Form connectors | |||
| Team | |||
| Team members | 1 | 1 | 5 |
| Email support | |||
All plans include heatmaps, funnels, visual A/B editor, cookie-free tracking, and public share links.
Keep your privacy-first values. Start optimizing.
Swap Fathom for Humblytics in one script tag. Keep the privacy promise. Get heatmaps, A/B testing, and attribution for $4 more a month.