Changelog
Funnels, Heatmaps & Enhanced A/B Testing
New features including custom conversion funnels, visual user behavior analysis, and enhanced A/B testing capabilities with wildcard support and concurrent test improvements.
We’ve rolled out several highly requested upgrades to help you spot opportunities and act on them - without constantly checking your dashboard.
Click-Density Heatmaps
Instantly see where visitors click so you can fine-tune layouts in minutes.
Custom conversion funnels
Map every step from first page view to form submit and spot exactly where users drop off.
Form-submission tracking for Typeform and Cal.com
Capture survey completions and bookings inside funnels and A/B tests.
Setup guides
This is one of our most requested features, tracking custom form submissions in Framer and Webflow.
Below are the guides or if you're a visual person you can check out our Youtube.
Guides:
Easy to Ready Split Test Results
The experiment dashboard has been redesigned from top to bottom—simpler status badges, clearer confidence scores, and side-by-side control vs. variant metrics so you can see “what’s winning” at a glance.
Pin your best click events
In the Click-Through report you can now pin any custom event. Keep your most important buttons, links, or form elements parked at the top of the list and track performance without scrolling.
Expanded A/B-test goals
Optimize for form submissions, destination-page reach, click-through rate, session time, or bounce rate.
Technical Improvements
Wildcard Split Test Support: Test multiple page variants across locales with a single test setup
Example: Test //how-it-works vs. //how-it-works-2 to simultaneously test all language versions
Multiple Concurrent Tests: We've fixed the URL parameter issue, allowing you to run several split tests simultaneously without conflicts
Coming soon
Cross-domain funnel tracking – Currently in testing with power users; broader release is around the corner.
Component-level A/B testing – Swap, hide, or tweak individual components without page redirects.
